PPM Yellow Icon

Volunteers
of America

Southwest

Founded in 1896, Volunteers of America, is a faith-based non-profit organization. Their mission is to deliver essential services to young children, adults with substance use disorders, and provide housing solutions for homeless veterans, low income seniors, and those with mental health issues.

Our team of brand strategists created a set of resources, graphics, and templates to effectively promote their mission in a way that fit their new brand and voice.

We developed specific marketing collateral and branded tools to help VOASW consistently deliver the right message. Services included:

-Brand Strategy & Messaging
-Marketing Collateral Development
-Email Marketing
-Direct Mail Campaigns

We worked our web design magic to create a captivating online presence for our client. Through innovative layouts, eye-catching visuals, and seamless user experience, we crafted a website that not only showcased their brand beautifully but also left visitors spellbound. Our expertise in website design transformed their online platform into a powerful tool that elevated their business and left a lasting impression on their audience.
Provided regular and consistent updates to their social media profiles including answering questions and responding to comments to help increase exposure, create CTA’s and drive traffic back to their website. The Puzzle Pieces Marketing team was responsible for creating VOASW’s social media calendar, writing post copy and designing graphics, posting content, management and engagement on social media profiles, blog writing, and messaging.

While managing Volunteers of America Southwest’s social media profiles (Facebook, LinkedIn, Instagram, Twitter) we had to appeal to and communicate with a broad audience including Program Participants, Potential Program Participants & Family Members, Donors, Volunteers, Employees, and Community Partners.