In the past, marketers have struggled to reach the teenage target audience but thanks to the amount of time they spend online and the rate at which they embrace technology, the opportunities for engaging  teenagers are growing.

If teenagers are in your target market, how are you engaging with and reaching them? Have you considered integrating SMS or text messaging into your marketing strategy?
If not, the infographic below may demonstrate why you should.

Teenagers and cell phones
Courtesy of: Online Schools